Category: Markets
Published: 2026-06-30T14:29:12.000Z
Kenvue, the parent company of brands like Listerine and Zyrtec, has exceeded its 2025 goal of reducing virgin plastic tonnage by 25%, achieving over 33% reduction from its 2020 baseline while setting a new target of 50% by 2030. However, the company fell short of its 2025 target to make all packaging recyclable or refillable, reaching only 67.1% last year, and now aims for 95% by 2030. Kenvue is implementing new strategies, including data-driven design and AI partnerships, to improve packaging sustainability and meet its long-term goals.
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